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AUDIOVISUAL PRODUCTION

Boutique do Caramell and a
delightful menu

Boutique do Caramell already had a delightful menu and products widely recognized for their quality. The challenge was translating this sensory experience into the digital world. After all, it’s not enough to have an irresistible dessert if the photos don’t spark the desire to taste it.

The solution

Our work was to develop a strategic food photography shoot, designed to capture:

  • The delicacy and textures of the products;
  • The brand’s authenticity;
  • The sense of flavor and pleasure delivered by each item on the menu.

    • Every shot was carefully planned to convey, in a single static image, the experience of tasting the products. As a result, the photos are not just visually appealing: they stimulate appetite, spark curiosity, and strengthen Boutique do Caramell’s digital presence.

    The impact

    The new photographic material elevated the brand’s perceived value and delivered direct results for its digital positioning. Now, every publication communicates exactly what Boutique do Caramell represents: sophistication, quality, and unmistakable flavor.

    Project album